Not another distributor. A structure built around your growth.
ALTAR is a full-service music group built for artists who are done with distributors that don't show up for them. We combine release coordination, distribution, creative support, and artist services under one unified structure. Read our music industry analysis blog or explore our affiliate and partner program.
We work exclusively with The Orchard — a direct Sony Music Entertainment partner. Your music enters the ecosystem with real infrastructure behind it, from day one.
ALTAR partners get reduced pricing across all services. Distribution is the foundation — everything else amplifies it. Are you a manager or agent? Join our affiliate program and earn commission on every artist you refer.
Direct distribution to all major platforms via The Orchard — Sony Music Entertainment's official arm. No caps, no limits, full transparency.
Professional mixing and mastering that meets industry standards. Your music will sound like it belongs in any room it plays in.
Full social media management including up to 30 Reels per month. Content that builds your brand while you focus on making music.
Strategic placement across editorial and independent playlists. Reach new listeners and build streams that translate to real growth.
From rollout planning and pre-save campaigns to launch execution and post-release momentum — we build the full picture.
Promotion through ALTAR's own channels and network. Your content reaches audiences already tuned in to the culture.
Strategic YouTube growth for your channel and releases. View campaigns and audience targeting that build real traction.
Professional websites built for artists, brands, and businesses. Clean, fast, and designed to convert.
Beyond distribution — a complete creative and business infrastructure for artists who take their career seriously.
ALTAR distributes exclusively through The Orchard — one of the world's largest music distribution companies, operating as a close partner of Sony Music Entertainment. Learn more about our artists and releases on the ALTAR blog.
Your music on every major DSP — Spotify, Apple Music, TIDAL, Amazon, YouTube Music and beyond.
Release as much as you want, as often as you want. Your creative output should never be gated.
Your royalties, your data, your numbers. No hidden fees. No fine print.
Your performance matters to us. When you grow, we grow. This is a partnership built on alignment, not exploitation.
Distributing through The Orchard puts you inside the Sony Music Entertainment ecosystem from day one.
No juggling vendors. Mix & master, social management, playlisting, release strategy — all coordinated with partner pricing for signed artists.
No release caps. No surprise deductions. No fine print. What you see is what the deal is.
Numbers don't lie. Here's what happens when serious artists meet serious infrastructure.
From 7,000 to 400,000 Instagram accounts reached in under 6 weeks. ALTAR took over the full social media strategy — content direction, posting cadence, short-form execution, and release-aligned campaigns. The growth wasn't an accident. It was a plan.
▲ 5,614% Growth | 1.5 MonthsHover or tap a card to learn more.

Greek entertainment entrepreneur and creative executive building a global music, media, and lifestyle ecosystem across sound, talent, content, culture, and premium experience.

Greek entrepreneur, Artist Manager, Executive Producer, Creative Director, and Music Marketer. Working with high-end artists like Migos (USA) and Sapranov/GodSquad (GR).

Multi-instrumentalist, vocalist, PR & A&R manager, and playlisting strategist specializing in music promotion, artist development, and connecting powerful sounds with the right audience.

Cyprus-based music entrepreneur and marketing strategist focused on artist development, digital growth, and data-driven campaigns. With a growing international network, he connects artists with the right audiences to scale their careers globally.
Everything artists want to know before making the move.
ALTAR is not a file-upload service. We distribute directly through The Orchard (Sony Music Entertainment) and wrap that with real artist services — creative, promotional, and strategic. You're not just distributing, you're growing.
Through The Orchard your music reaches all major DSPs globally — Spotify, Apple Music, TIDAL, Amazon Music, YouTube Music, Deezer, and more. Full global distribution with no regional limits.
None. No release caps, no hidden fees, no surprise deductions. You know the terms before you sign, and nothing changes after.
Artists signed to ALTAR get significantly reduced pricing across all additional services. Being in the structure means everything costs less.
Click Apply Now and fill in the form. We review every submission personally and reach out to artists that are a fit. We don't work with everyone — which is exactly what makes this worth it.
ALTAR works across genres. What matters most is seriousness — artists committed to their craft, invested in their growth, and ready to treat their music like a business.